Who we are

Co-founder, Head of Customer Relations. Experienced tour guide in Israel and abroad. A social worker by training, he dreams of combining both fields and developing accessible tours. Uri is a world-renowned expert on three destinations – Lapland, Montenegro, and Kerem HaTeimanim.

Co-founder, the man who knows every supplier, big and small, in the city. With a background as a theater director, musician, producer, storyteller, and content creator, a decade of group facilitation and training, stage arts, and nightlife – Itai is our guy for creating new experiences. He's lived in Tel Aviv for 15 years, always making an effort to discover new corners.

Co-founder. The Giraffe. CEO and Business Development Manager. Social entrepreneur with a record of 3 years as a community emissary in the US, working in public diplomacy/advocacy and two years as chairman of the IDC Student Union. A person of vision and action who knows how to combine the human aspect with high-tech.

Roni, a jewelry designer and serial content creator. Our marketing and media expert, responsible for making us look good and interesting across all platforms. Roni has lived in Tel Aviv for many years and knows every hidden corner of the city and every merchant in the Carmel Market.

Operations Manager. Brilliant when it comes to operations, technology, automations, and shelf installation. Oh, and directing. And screenwriting. And acting. Loves everyone as they are, except for those who turn off the music in his logistics space. We love you Itamar!

She came from the periphery to the big city to be part of work that is good for the soul. With years of experience in information systems, she came to guard the company's finances. Like a dragon guarding treasure – one eye on Excel and the other hand on the (computer) mouse. An artist and creator in her free time, and a seasoned mother to three sons, no less!

Sales and customer service. Knowledgeable in all aspects of tours and markets, she knows all the stops and tricks that make every tour an ultimate experience. Born in the city but just give her nature, an authentic Tel Avivian but her favorite market is Mahane Yehuda. Give her a call and ask her about the markets and baking tips. You won't regret it!

A Moroccan moshavnik with European looks who grew up among the stalls of the Ramla market. Elkanah is a soul actor who gives an unforgettable performance – both on stage and in the market alleyways. For him, guiding is not a job but hospitality, and you are invited to surrender to his smile and an exceptional culinary experience. Until he picks up an Oscar, you can find him lovingly hosting you on our tours. Where can you find him? In any market you choose.

Ofri is what's called a soulful actress. Behind her are years of training, activity in youth movements, education in the army, simulation workshops, and what have you.A graduate of the "Nashut" acting studio. We said actress, soulful. What more could you ask for? Just put a group of people next to Ofri and nature will do its thing.Where can you meet her? Hope Market, Carmel Market, Levinsky Market

An original Tel Avivian who grew up between Shapira and Ramat Aviv, and has been looking for the middle ground ever since. Ariel is an actor, a cook, a bartender like a professional, loves the sun, and always brings it with him wherever he goes. Ariel claims he gets disproportionately excited about fruits and vegetables, In our opinion, this indicates that there is no one more fitting to go on a tour with.Where to meet him? Levinsky Market, Carmel Market, Tikva Market

Givat Shmuel born and raised, today a community theater student and a Tel Avivian through and through. Loves Irit the most and her lahoh (and especially the voice notes she sends on WhatsApp). Annoyed by the smell of bananas (like "hope" from a juice stand that isn't going near any bananas). Dances breakdance but don't you dare ask to see her "mubas" (win). Okay, come to the tour, and maybe...Where to meet her? Carmel Market.

The veteran guide on the team and the man with the unique voice. Loves food, people, and doing impressions. There's a rumor that in his past life he was Levinsky himself. He's a man of many deeds and fields, and in all of them, he's improbably talented, so go ahead – enjoy him while you can.Where to find him: Levinsky Market, Hatikva Market, Carmel Market, Mahane Yehuda Market, Jaffa, and the flea markets.

Grew up in Jerusalem and, like a good Jerusalemite, moved to Tel Aviv. He loves to go up to the Holy City to visit his parents and, of course, to eat at the market. Speaking of food, he claims there's nothing in the world he wouldn't agree to at least try, and this man has traveled to many places around the world. A charismatic and talented guide with a history of guiding youth movements, in the army (don't ask about that, he won't answer), and today part of the Urban Giraffe team!Where to find him: Mahane Yehuda Market, Carmel Market.

Originally from Holon, today a proud Jaffa resident. A guide with good vibes and excellent taste in food and art. Abundant experience and love for guiding that began in a museum and flowed out into the markets. A professional photographer and film teacher, so you dare to ask her to photograph the group if the composition isn't perfect! Where can you find her? Carmel Market

Began guiding during his scouting days, continued as a trainee in the army, and has now arrived at the markets. A graduate of the Goodman Acting Studio in the Negev, a master's student in directing at Tel Aviv University, a theater creator and playwright from Ramat Gan. Although he's bad in the kitchen, he has vast experience behind the bar. He has a special weakness for couscous and Iraqi food, and living near the market is a must for him. Where can you find him? Levinsky Market, the Flea Market, you name it.